Today’s episode is all about content marketing. In 2021, it’s safe to say that we all need to create a lot of content to keep those marketing channels moving in the right direction. From blogs to social media, there’s a lot to do.
That’s where Lyndsay Philips, President of Smooth Sailing Business Growth comes in to play. Having started as. VA, looking to find the right balance between working and family life, Lyndsay quickly saw the potential to help her clients when it came to their content marketing.
Today, 10 years later, she’s leading a team of awesome creatives, who’s goal is to make their clients look good online and get results long the way.
We’re talking a little about the challenges we all face with content marketing today, and one of the biggest is how to keep up with all the new platforms, and types of content you need to be creating. Suffice to say, we’re all facing that challenge.
No matter where you currently are with your content marketing, check out the episode. It feels good to be back after our short couple of week’s break, and thanks to everyone for the kind messages along the way. We’re BACK!
I hope you all stay safe. Enjoy the episode!
A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they’ve created.
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The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.
Stuff We Mentioned
Music by Hani Koi from Fugue